The Field Notes.
Straight talk from Dan Larco on running a restaurant, running an agency, and everything in between. No gimmicks, no invented numbers.
The Food Truck Event Trap: Why a Packed Calendar Can Cost You Money
A full calendar feels like success. Sometimes it's just a slower way to lose money. Here's the math I actually run before I say yes.
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Why Creatives Give Away Their Most Expensive Work Before They Get Paid
Clients ask for ideas to decide whether to hire you. But the thinking is the work. Here's what running Wildcat taught me about protecting it.
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At 45, Managing a Team Feels Like a Different Job
What changed since I started working, and since COVID. Staff have options I didn't feel I had. Some days I'm setting standards. Other days I'm a guidance counselor.
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I Stopped Treating AI Like a Gimmick and Started Getting My Time Back
Real uses across Quarry and Wildcat: inventory, event decisions, content planning, client work, and getting unstuck when my brain has forty tabs open.
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